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Ilkay Özkisaoglu
Since 04/2021 229 Episoden

#222 From Global to Regional – and Back Again: Why JEC Forums Matter More Than Ever

20.05.2026 18 min Staffel 5 Episode 180

Zusammenfassung & Show Notes

As part of #Composites360onTour, I had the opportunity to sit down with Anne Carole Barbarin, Regional Director Forums & Events at JEC Group, during JEC World 2026 in Paris.

What started as an on site interview quickly turned into a much broader reflection on how the composites industry works today — and why regional formats like the JEC Forums are becoming increasingly important alongside global flagship events like JEC World.

JEC World represents the full, global dimension of composites: technologies, materials, applications and ambitions from every corner of the world. It shows what is possible.
But when it comes to making sense of complexity, building trust and turning ideas into real projects, the conversation often continues elsewhere.

This is where the JEC Forums play their role.

In this interview, Anne Carole explains how JEC has deliberately built the forums as regional, curated and highly focused platforms, designed to bring the entire value chain closer together — from materials and processes to components and end use applications. Rather than scale, the emphasis is on relevance, quality and outcome.

A key pillar of this approach is the Hosted Buyer Program. Especially for industries navigating composites for the first time — such as aerospace, automotive, defence, construction or renewable energies — the forums provide orientation, education and access to the right partners, without requiring participants to be experts from day one.

The conversation also places JEC Forum DACH 2026 into this context. Taking place on 20–21 October 2026 in Cologne, right in the heart of North Rhine Westphalia, the forum will connect one of Europe’s strongest industrial regions with the wider DACH and neighbouring European ecosystems. Cologne is not just a venue — it is a signal of industrial density, accessibility and cross border collaboration.

Beyond DACH, we also look at the international JEC Forum landscape:
• JEC Forum Southeast Asia, taking place on 23–24 June 2026 in Taipei, reflects the fast growing application markets and supply chains of the region.
• JEC Forum Middle East, now scheduled for 8–9 December 2026 in Riyadh, highlights how composites are aligning with industrial transformation and long term national strategies.
• JEC Forum Italy, returning in 2027 in Turin, continues to strengthen regional ecosystems through rotation and proximity.
This interview was recorded before the final program announcements — making it an ideal moment to understand the idea, philosophy and strategic thinking behind the forums.

👉 To continue the conversation, join us live on LinkedIn on 27 May 2026, when I’ll be discussing JEC Forum DACH 2026 together with Anne Carole Barbarin (JEC Group) and Elmar Witten (AVK).
Because in composites — impact starts with understanding the format.




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Transkript

So wonderful good afternoon, one more time. This is JEC WORLD, the third day. And yeah, after JEC WORLD is of course our next stop: JEC FORUM DACH in Cologne in October 2026, as you can see in our backdrop. But there is not only JEC FORUM DACH, there are also a bunch of other JEC FORUMS, and I'm happy to have Anne-Carole Barbarin with me. She's the Regional Director of the regional events, the FORUMS. Anne-Carole, thank you for being part of our show. Thank you Ilkay. It's a tradition already. Yes. And it's always great because we love the energy that is coming up in JEC WORLD. Now, I have noticed there are also some learnings that you're taking from the FORUMS. now to JEC WORLD. The keyword here is Hosted Buyer Program. What did you do there? With the FORUMS and the Hosted Buyer Program, you can see we succeed in managing and organizing a lot of business meetings. So we learned from these programs from the FORUMS, and we brought this program to JEC WORLD, which didn't exist yet. And for the first time at JEC WORLD, we managed to bring 150 participants. We call them first-time buyers. So they are hosted buyers, but they come for the first time to JEC WORLD, and we reimburse them partially or totally for transportation fees. We offer them up to three nights in a four-star hotel in the Paris city center. And in exchange, they are organizing with our exhibitors, a lot of business meetings. So it is really powerful and successful. And this kind of programm ofcourse aplied to every FORUM. So I'm happy to hear that this is well received and accepted by the buyers. Community I would like to focus on the Hosted Buyer Program also on the FORUMS right now, because I think the FORUM is quite good established with the suppliers. Wich have a booth at the FORUMS. And we would like to dive deeper into the buyer side. Maybe you can give us a glimpse: Okay there is the transportation, the hotel costs are covered, but the buyer, in germany will think, i need to allocate some of me time to move to the FORUM. What would you say to the peaople that are considering doing this. What would be your arguments for people to join as hosted buyers? First of all, I would say that the composites industry is very complex. Through the FORUM, we cover the whole value chain, which is very complex. So it is very hard to understand. We are targeting buyers who are quite new to the industry. And with this Hosted Buyer Program, we help them learn more about solutions and partners that can help them go faster to market with their products. We try to communicate to all this potential buyers, that we help them. This is a part of the JEC mission. We are here to promote the composites industry world wide and to help the composite industry grow. With the Forum and the conference program but also our Software wich allows us to organize all the businessmeetings we are helping endusers of the composites industry. By helping them search for the right supplier, or new supplier, or secure the supplychain in this time of crisis Whatever conflicts we are heaving in the world. Coming from the industry, you see the complexity of composites, without a doubt it there. You have the full value chain from raw materials intermediate items component manufracturing then prepreg comes into the discussion, then you need to fridge, ceep them cool. What I want to srelay to you, community: you don't need to be a composites expert to join as a hosted buyer. Even if you have a rudimental knowlege about composites, like Anne-Carol said the mission is to educate you. give you information attent also the conferences and the speeches so you understand the full valuechain of composites. Because we want to be lightweight, get more structure, more mechanical strenght into the product. So you dont have to be an expert in this. If you leave JEC FORUM DACH and you feel you are now an expert, then we have not done our job. Exactly. So don't be shy. Even if you have a rudimental knowlege Apply through the website, fill in the form, and the JEC-team will review it. And the liklyhood is very high that you will be accepted, once you hve a certain need or want to be inspired by composites. Yes and feel free also to use our AI recommendation system. Because we are working with the same software for 4 years now. The software learns from requests and when you browse some composites worlds in the system, The system can send you some recommendations. For you. It is basically reading your mind and suggesting relevant content. Yes, exactly. And we learned with this edition of JEC WORLD that the participants like the AI recommendation a lot. Very comfortable. It is. I use AI tools as well. Copilot, my daougther use ChatGPT What AI does, it consider the context and generate new ideas within a context. Wich you have yourself not thought about. So Hosted Buyer Program, please apply. Let’s talk about Cologne. Last year was Dresden. Mayby a short comment from your side. How was Dresden for you? I will say “klein aber fein.” Yes, your german is improving by the day. Small is beautiful. Of course the FORUMS are not this big like JEC WORLD, they are little events but very busy. The Dresden edition was a little edition. We had around 300 participants but with 300 participants we manage to organize nearly 1000 business meetings during this 2 days. Wich is a lot. We generated also for all our 50 suppliers almost 2000 leads. This is realy important because our software helps organize their businesmeetings. It is also a software where buyers can put on the company profiles and the software is also the app and the badge leading retreval An all in onte tool to bring a lot of leads. For every supply company And its recorded in the app. So nothing get lost in the transaction. Even if you have an tight schedule. Everything is recorded in the app. And exportable. Exactly And it exports all the leads. With contact details. That is the key: networking,socializing, learn about composites and leads. Exactly. We guarantee ROI for suppliers and we have also satisfaction surveys for every FORUM and now we can say tah we have 100 % satisfaction for every suplying company and also the buyers are very happy to discover new potencial partners. Okay then lets move to Cologne. Cologne is easy to reach: plane, train, car. Elmar Witten said this morning: “We are at the borde to Belgium, Netherlands and France of course. Your sales-team is offering this to all the neighbor countries. Yes, this is for the whole DACH region and Europe. Wich is interesting because the connection to the neighbor States is important. Its still time untill the conerence of JEC FORUM DACH will be fixed and finalized Elmar Witten is working with high speed on it. Program will be finalized this summer. And after summer we may have a Linkedi-Live event and we can announce the program so that everyone can go there prepared and write down what meetings they can make and what confereces to look for. I am pleased to the that JEC FORUM takes center stage in further countries Feel free to talk about the other ones until JEC FORUM DACH comes As you know, we begun the journey with JEC FORUM DACH. Then there was the JEC FORUM in Italy in 2023. We are planing to organize the third edition of JEC FORUM ITALY in Turin next June in 2027 and also Hamburg for the next edition of JEC FORUM DACH in 2027 But before, hopefuly we will launch the first JEC FORUM MIDDLE EAST in Rihat, Saudi Arabia. We try hard to rganize this event and hope to make it live. And then in June we have the second deition of of JEC FORUM SOUTH EAST ASIA The first edition was in 2024 in Bangkok Thailand And this second edition in partnership with Taiwan Composites associations in Taipeh, Taiwan. Alright, you mentioned Hamburg also? In Hambrug is a lot of aerospace and marine industry. And its in the north. That is the first time your are this up north Fantastic location. Congratulations for this coice. Switzerland will be also on your plan one day right? Hopefully. Definitely the south. Switzerland, Austria or Munich. I wanted also to add that we partnered every year for the JEC FORUM DACH with Composite with Composites United and Composites Germany as an umberella. We will have their support for JEC FORUM in Cologne and Hamburg. We will organize the third day Composite Tour of this edition in Cologne to DLR. Deutsche Luft- und Raumfahrt, fantastic organization of course. They are spread all over Germany, and in cologne is their headquater, that will be cool. I have onle seen Braunschweig and Augsburg so far. Would be great to see also Cologne. Thank you so much Anne-Carole for keeping us updated on the JEC FORUMS. Thank you from our community for your relentless work. Hosting the buyers taking the learnings to JEC WORLD: Doing this fantastic row of FORUMS and I am happy to see how it expands and grows. And i am hoping that there are further regions in the next 2 years. Who knows? Thank you so much dear community and now sign up for JEC FORUM DACH 2026 and upcoming events. You will see that on the JEC events website. Ilkay Özkisaoglu with #Composites360onTour today from Cologne. In 2026, the journey continues to Cologne. To the heart of North Rhine-Westphalia, the industrial powerhouse. Here, where the Rhine flows and the cathedral towers, the Jack Forum will open its doors in 2026 at the Maritim Hotel Cologne. Right on the river, in the heart of the old town. And: the legendary AVK Innovation Awards. These awards recognize the best ideas in products, processes, and research. Digitalization and innovation drive growth. Getting there? Easy. Cologne Bonn Airport is only 15 kilometers from the city center. Easy routes, easy connections. And: Cologne is a rail hub. Direct connections from all over Germany and Europe. Fast, convenient, and sustainable. JEC Forum DACH 2026 – Cologne becomes the meeting place for the composites community. Business. Innovation. Awards. Rheinische Energie. Be there when the future of the industry is written. Stay informed, stay connected, stay inspired.