Experts Speak English! Podcast

Corinne Wilhelm

Export Strategy & A Healthy Dose of Intercultural Communication with Kathryn Read #145

An Interview with Kathyn Read

2023-01-05 31 min

Description & Show Notes

Export as a growth or diversification strategy makes sense, but despite the financial benefits, it is rarely implemented with enough planning in terms of communication and intercultural awareness. Kathryn Read shares some amusing insights from her experience in export in a way that is informative and inspiring